Brash Higgins is Brad Hickey's wine label. In 2007 Brad, a New York City sommelier, swapped his wine knife for a pair of secateurs and came to work vintage in McLaren Vale. In true Aussie tradition, his name was summarily changed to 'Brash' which provided a ready alias to work under the radar – Brash Higgins.
It was our honour to assist in rebranding the Rutherglen wine region of Victoria. Famous for producing some of the best fortified wines in the world, and a legendary exponent of Durif, Rutherglen is also home to some of the most experimental, forward-thinking and unique winemakers in Australia.
Swear Words® Level 1, 224 Swan Street, Richmond VIC 3121. Ph +61 3 9421 3572
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L1/224 Swan St
enter via tiny alleyway
between Westpac and