Swear Words

Daylesford & Hepburn Mineral Springs Co. – A nod to heritage for a forward-looking brand.

  • IDENTITY DESIGN
    ILLUSTRATION
    PACKAGING DESIGN

These iconic, locally based mineral waters needed a design refresh to reflect their premium position in the marketplace.

The typefaces, pattern and colours were refreshed and updated whilst keeping close to the original design to ensure continuity and brand recognition. Across the range, the bottle shape and brand detailing were created and refined to arrive at a truly iconic package that echoes the classic soda bottle.

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Swear Words is at
Level 1/224 Swan St.
Richmond VIC 3121

—enter via alleyway

Call +61 3 9421 3572
or send an email to
us@swearwords.com.au

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We’re currently not hiring,
but folios are always welcome here.

 

We create emotional connections through meaningful design solutions. Most importantly, we’re nice people.

Swear Words is: Scott Larritt, Tom Clayton, Audrey Mailhot & Holly Worthington