Swear Words

The Good Fish Co. – A fresh take on the fish and chip shop.

  • ART DIRECTION
    COPYWRITING
    IDENTITY DESIGN
    ILLUSTRATION
    PACKAGING DESIGN
    SIGNAGE
  • PhotoEve Wilson
  • StyleLarritt-Evans

Anything but a frozen flake and soggy chips sort of joint, The Good Fish Co. reinvents the concept of the fish and chip shop by focussing on sustainability and good health.

Our design process happened concurrently with that of interior-design firm Larritt-Evans, ensuring that the the interior and brand development were seamless.

The Good Fish currently has two venues, with plans to open more.

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Visit our studio at
Level 1/224 Swan St.
Richmond VIC 3121

—enter via alleyway

Call +61 3 9421 3572
or send an email to
us@swearwords.com.au

Follow us @swear_words
Sign up to our newsletter

We’re currently not hiring,
but folios are welcome here.

 

Swear Words are passionate expressions of emotion. But most importantly, they get noticed.

We’re a small team working with great people to brand and package the best products in the world. Since 2003 we’ve focussed on servicing small to medium businesses in the food and beverage industry. Connecting people with ‘things’, is what we’re all about.

Some say we’re nice, but we’re just doing what we love. Let’s talk about a project you love —us@swearwords.com.au.

The Team:
Scott Larritt — Creative & Managing Director
Rachel Chew — Lead Designer
Holly Worthington — Designer
Audrey Mailhot — Design Manager